The Super Bowl is a monumental platform for marketing and this year, Google is grabbing the opportunity to shine a light on small businesses across America that use the power of its Artificial Intelligence (AI) models.
Google started the ‘50 Stories, 50 States’ initiative which aims to show the transformative effects of AI on small enterprises by sharing 50 unique customer narratives from every state in the nation.
These compelling ads will run together with commercials from the most prominent brands of the world, all of which have invested millions in this costly advertising space.
The businesses that will be featured include, Joe the Architect from Massachusetts, Jacobsen’s Salt Co. from Oregon, and Nuts.com from New Jersey. Besides these businesses, Bison Coolers from Texas will also be featured. All of them will highlight their experiences with Google Gemini.
AI has continued to take the spotlight in different sectors as well as the daily lives of individuals. It also stirs concern among politicians and investors, especially with China’s DeepSeek rapidly creating a place in the tech arena.
The head of Global Marketing for Workspace, Harris Beber stated, “We aimed to demonstrate the potential of AI in Workspace today and how actual businesses are leveraging it. What better way to illustrate the surprising ways AI supports real American businesses than by allowing them to tell their own stories?”
Google’s generative AI chatbot, Gemini is included in Workspace’s business and enterprise plans, offering users tools that can assist them in everything. Jeremy Denson, the co-founder of Bison Coolers remarked, “Small businesses are the backbone of our economy. We take immense pride in knowing that we’re helping to create jobs right here in the U.S. We’ve managed to save and create jobs at both of our domestic facilities, and it’s incredibly fulfilling to know that we’re making a positive impact on our local communities and the economy as a whole.”
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